New social media study shows striking swings in MotoGP's popularity

The study, conducted by Epsilon Technologies and Far Consulting, tracks the impact of 30,000 social media posts made by riders in MotoGP and the teams from the beginning of January last year until 6 November, when the championship drew to a close in Valencia.
In total, the MotoGP spectrum generated more than 378 million impressions, 150 million of those thanks to the official accounts of…
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