12 Apr 2023

F1 agrees new partnership with Paramount+

The two parties co-operated with a temporary arrangement last year and have now expanded that in a deal that reflects F1’s efforts to extend its relationships in the TV world, especially in the American market.

The rights to broadcast races in the USA are held by Disney-owned ESPN until the end of 2025, while the sixth series of Drive to Survive is already being shot by Netflix.

Intriguingly, Paramount+ is already extensively involved in the broadcast of major…

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