Drive to Survive has to add value for F1 to continue

The fourth season of the popular series, covering the epic battle for the 2021 World Championship between Max Verstappen and Lewis Hamilton, is set to debut on the streaming service on March 11.

Domenicali acknowledged that the series has had a positive impact on F1, but cautioned that it would have to continue to do so.

“There is no doubt that Drive to Survive has had an incredible effect, mainly on the new audiences, and also in other new markets like US for sure,” he…