Why new CEO Bayer brings a fresh approach to AlphaTauri

His name might not have been well known to the public, but within the series he had earned a lot of respect thanks to his spell with the FIA under Jean Todt.

The 52-year-old Austrian has a busy CV, having worked in a variety of sports before finding his way into motor racing. As such he brings an intriguing range of experience to the job of overseeing the political and commercial aspects of the Faenza outfit.

Born in 1971, Bayer was an F1 fan in…