16
Feb
2022
Red Bull lands record $150m cryptocurrency F1 sponsorship deal
Although the headline figure has not been officially confirmed the arrangement is understood to be the largest per annum cryptocurrency sponsorship signed in any international sport.
Red Bull recently announced a lucrative title sponsor deal with tech giant Oracle as it seeks to plug the hole left by the loss of works Honda backing and also finance the new Red Bull Powertrains division, and the Bybit contract as principal team partner makes another significant contribution.
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